On Human Nature: According To Advertisers

CEO: “We need to make sure our products sell with our consumers.”
Advertising team: “Then we truly need to understand humans, don’t we?”
CEO: “What might you propose?”

Nothing is certain in your life/situation? Same/unchanging (insert company service).
This will be the (insert product) everyone will be using except for you.
(Insert beautiful person using product). She loves it. And so would you.